ELLEN D. HOFF,
President W.L. Pritchard & Co., L.C.
Ellen Hoff brings to W. L. Pritchard & Co., L.C. some 30 years' experience in international operations, marketing, and corporate planning in the telecommunications industry. She is responsible for strategic market, financial, and competitive business assessments, operations plans, intersystem coordination strategy, and regulatory filings.
As senior member of the Corporate Development unit at COMSAT in the 1980s, Ms. Hoff was responsible for the development of business plans to penetrate competitive markets and for analyses of such issues as international service demand and facility supply. As Vice President and General Manager of International Satellite Services, she developed new services in consultation with the company's customers and international partners. By restructuring operations to improve the focus on customers and quality of service, Ms. Hoff enabled COMSAT to achieve 125% growth in new services and 16% growth in established services. As Vice President for International Operations, she was responsible for the engineering, operations and international policy staff. Her interdepartmental task force developed new digital communications services and obtained international agreement to implement these services on the INTELSAT system. Ms. Hoff represented the United States on a number of INTELSAT's committees, including those concerned with budgets, business plans, prices, and satellite procurement and deployment. She also served for two years as Chairman of the INTELSAT Advisory Committee on Planning, a group of international signatory experts responsible for demand forecasts and satellite procurement.
Ms. Hoff received her B.A. from Harvard University and her M.A. from the George Washington University. She has served as President of the Mid-Atlantic Chapter of the Society for Satellite Professionals International. She was Guest Editor of the International Journal of Satellite Communications. She has organized panels and made presentations at professional conferences such as AIAA, PTC, and Phillips Satellite sessions.
W.L.
Pritchard & Co., L.C.
4405 East West Highway, Suite 501
Bethesda, MD 20814
Tel: 1.301.654.1144 • Fax: 1.301.654.1814
email: wlpritchard-co@verizon.net